Qualitative and quantitative analysis requires: Sound methods and great sample selection while a reflective analysis provides insights needed.

The Best 100 Legal Blogs: US and Canada

The DrKPI® best law index is generated using content, branding und dialogue metrics. This ranking includes trend data and graphs. Don't miss the latest intell. Subscribe to our Newsletter.
WEF Davos - what are the blogging trends|Copyright: Petunyia | Fotolia #127707380

WEF Davos 2017: Best 100 CEO bloggers

What have Richard Branson, Bill Gates, Elon Musk, Chris-tine Lagarde, Erna Solberg & Guy Kawasaki in common? They are all bloggers. Find out how well they do.
What customers would like to get for 2017 when it comes to GREAT customer service. | Urheber: MaskaRad | Fotolia #97117209

Steve Jobs and customer service: 3 keys to success

Great service helps a company's growth and profits. Case study shows, fixing the low hanging fruit is critical. 2017 will require an increasing level of service for success.
My Feedback for NH Hotel Group: Reservation Helpline = #bigfail | Urheber: Anyaberkut |auf Fotolia #107478254

Booking.com, Yeego: NH Hotel Group #epicfail

What are the 3 critical things you must NOT do to encourage clients to book directly with your hotel? 3 sure-way tips to jump start your digital service quality for 2017.
Crowdsourcing consumers started in 2007 with getting them in creating selfie videos to asking them to design luxury watches today | Author : Rawpixel.com| Fotolia #88900750

2017 trends: 3 rules for better content marketing

Why is corporate content so boring? What can we do better next year? 3 sure-way tips to jump start your content for next year today!
Jana Akyildiz and Urs E. Gattiker - Worblingen and Zurich - designing our new product - Brand Buzz Analytics

Project management: DrKPI Brand Buzz and Influence Analytics

Digital ad spend is growing rapidly. Hence, companies want to measure brand buzz. We decided to meet face-to-face to discuss our new products that help online advertisers.
EU Referendum, European fallout, broken utopia, like fake online reviews: IT CANNOT BE TRUE, CAN IT? | Urheber: Miriam Dörr| Fotolia #111044349

Fake reviews? Lessons from Brexit

Do firms break the law by posting disparaging reviews of their rivals? Is offering influencers money to boost their rankings ok? What has the Brexit aftermath in common with online commerce?
WORD OF MOUTH MARKETING helps influence the public and hopefully strengthens the brand .... ideally resulting in a sale. WORD OF MOUTH MARKETING helps influence the public and hopefully strengthens the brand .... ideally resulting in a sale.WORD OF MOUTH MARKETING helps influence the public and hopefully strengthens the brand .... ideally resulting in a sale.| Fotolia #109130295

Real lessons Donald Trump can teach us

Does influence marketing our business? The critical factors are not what you think they are, ask Trump or Clinton. How to be bang on message and on brand to make a diff.
Social Media Influencers: Can we agree to disagree? | Urheber: pathdoc | Fotolia #97351679

Influence marketing experts’ top secrets

Whilst celebs are out, social media stars are in. But what metrics can tell us if influence marketing works? This entry shows influence peddling works quite well, if measured properly.

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